VOW: Optimism campaign by Maxwell Coffee

I saw this video on tv, and I just had to share it...Maxwell is doing an amazing campaign that is such good social media, and really just neat to watch.

The text says, roughly:  "Instead of watching a pot of coffee of Maxwell House, Why not pause for a moment of optimism?"  With Shale, a 9 year old dancer.  So postive.  I don't know how you feel, but I love this little dancer. 

Optimism, it's contagious.


(What a great idea!)